About
I help organizations reach people with the right message at the right time, using Salesforce and a careful, data-driven approach.
Since 2019 I've worked across the full campaign lifecycle in Salesforce Marketing Cloud: planning and scheduling deployments, running A/B tests, reviewing quality before launch, and automating sends with AMPscript. Today I'm a Salesforce Orchestration Analyst at Navy Federal Credit Union.
I studied Labor and Employment Relations at Penn State University, which gave me a lasting interest in how people and organizations work well together.
Experience
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2024 to present
Salesforce Orchestration Analyst
Navy Federal Credit Union
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2023
Salesforce Email Developer
Empower
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2019 to 2023
Salesforce Email Marketing Analyst
MOURI Tech
- Scheduled and managed deployments in Salesforce Marketing Cloud
- Ran A/B tests and made recommendations from the results
- Led QA reviews to keep deployments accurate and on time
- Automated sending processes with AMPscript
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2017 to 2018
Media Relations Intern
American Red Cross
Beyond work
Outside my day job, I'm building a small venture in women's health, with a focus on everyday products for women living with PCOS. I'm also passionate about supporting women in their careers and helping them find the confidence and resources to grow.